On-Premises or Cloud Video Conferencing? How About Both? | NETWORKFIGHTS.COM

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Traditionally, the video conferencing market has been very firmly divided into premises-based products and cloud-based products. Premises-based products still dominate, though there is significant growth in cloud-based solutions. With premises products, IT departments deploy servers that they own and operate. Those servers provide the bridging, mixing, and switching functions for voice, video, and content share that make the meeting happen. With cloud-based solutions, a similar server exists – but – it’s in the cloud, of course, and it’s owned and operated by the SaaS vendor.

Premises-based solutions have many advantages. By far the most important one is quality. Video conferencing is often done using dedicated video conferencing endpoints – such as our MX, SX, DX, and Cisco Spark Room Kit series. These endpoints feature large screens and high-quality cameras. Users expect fantastic quality – high definition, low latency, high frame rate, and error-free video. Delivering that quality requires a great endpoint, but also a great network. By deploying the servers on premises, IT teams can tightly manage the available bandwidth and quality of service to deliver the experience their users expect.

However, on-premises video also comes with drawbacks. IT has to deploy and operate these servers. The servers must be regionally deployed. Enough capacity must be rolled out to handle peak load. And sometimes demand can be unexpectedly high, causing users to have no access during these peak times. Users in remote geographies may suffer because the video servers are deployed in campus locations far away. All these issues are handily solved by cloud-based solutions – like Cisco Spark and WebEx CMR meetings. Of course, once the cloud is involved, it means the public Internet — and that means all bets are off regarding quality. It also means bandwidth consumption to send all the video to the cloud and back.

Rethinking the Architecture of Video Conferencing

At Cisco, we realized that we needed to dramatically change things. We needed to literally rethink the very architecture of video conferencing. We needed to build a solution that brings the benefits of premises-based video – that amazing quality – while also bringing the benefits of cloud, without dramatically increasing bandwidth usage. We also needed to bring together the traditionally disparate technologies for video conferencing, web conferencing, and audio conferencing, so that users just join meetings and that’s it.

cisco spark hybrid media services

And rethink it we did. Last year, we launched the first phase of Cisco Spark Hybrid Media Service. This groundbreaking technology allows customers of Cisco Spark to deploy a server on premises – called a media node. This server would register itself to our cloud and make itself available as a conferencing resource. Users would join Cisco Spark meetings as they normally do, but if they happened to be on campus, they’d use the on-premises node.

hybrd media overflow

If there was no available media node, or it was out of capacity, the meeting would use the closest node in our global data centers. This solution provides the quality and reliability of premises video, but the ease of management, infinite scale, and geographic reach of our cloud to fill the gaps of the on-premises media node deployment.

Our hybrid media solution worked for Cisco Spark space meetings. Users needed to join them from one of the Cisco Spark applications, or from one a Cisco Spark registered video endpoints. That was a great start, but we knew it was just the beginning. It had two big limitations that we then worked to address. The first was that it only worked for Cisco Spark meetings – not WebEx meetings. And second, it only worked from Cisco-made cloud-registered video endpoints. It didn’t work with any of the existing installed base of mostly SIP-based video systems that we, and our competitors, have been shipping for years and years. This made it a great start but limited its applicability.

Reinventing the Video Conferencing Market

I’m pleased to announce that we’ve overcome these limitations. Available today, our next generation of hybrid media service now works for WebEx CMR meetings (assuming customers are on the latest, greatest WebEx release). In addition, it allows any SIP-compliant video endpoint registered to our call control solutions (UC Manager or VCS) or even a competitor’s, to join those WebEx CMR or Spark meetings — and when they do, utilize the hybrid media node for the meeting.

This dramatically expands the scope of applicability for hybrid media and turns the solution from something kind of neat to something that can be deployed, at scale, as a complete video and web conferencing solution for an enterprise. All your existing SIP-based video endpoints can join these meetings, and it works with the meeting solution already deployed in most enterprises – WebEx.

We’ve torn down the silos between traditional premises and cloud products, and invented an entirely new category of meeting product.

With this new release of Cisco Spark Hybrid Media Services, the video conferencing market is truly reinvented. We’ve torn down the silos between traditional premises and cloud products, and invented an entirely new category of meeting product.

For existing WebEx customers, this solution means you can dramatically improve the quality of the meeting experience for users joining from video endpoints — and reduce bandwidth costs when they do. For existing video customers, it provides a great way to expand video usage using the scale of the Cisco cloud, and through Cisco Spark, provide a great way for users to join meetings anywhere.

Of course, Cisco partners benefit as well with a great reason to bring video and Cisco Spark to existing WebEx customers and bring WebEx and Cisco Spark to existing video customers, as well as a great incentive to expand usage across all of them.

And of course, we’re not done revolutionizing the meetings experience – there is a lot more magic yet to come.

Explore more about Cisco Spark Hybrid Media Services.


Author: Jonathan Rosenberg
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U.A.E. adds Turkey onto enemies list along with Iran, but does not seem to notice Russia’s reach | LIBERAL.GUIDE

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After a year of bitter political fights that have divided the Gulf Arab region between two camps — Saudi Arabia and the United Arab Emirates versus Qatar — recent statements point to more acrimony and little resolution for 2018.

If anything, the Saudi-U.A.E. coalition seems to be expanding its list of enemies, formally accusing Istanbul of trying to impose influence on the Arab world after a senior U.A.E. official declared that Iran and Turkey won’t play leadership roles in a tweet on Wednesday night, Bloomberg reported.

“The Arab world is at an impasse and the solution is to cooperate in the face of surrounding regional ambitions,” tweeted Anwar Gargash, Minister of State for Foreign Affairs. “The sectarian and partisan approach is not an acceptable alternative. The Arab world will not be led by Tehran and Ankara,” he added.

Gargash’s statement came after Turkey and Sudan agreed to cooperate on military and civilian port projects in the Red Sea, where the U.A.E. is hoping to extend its military reach.

But he might be looking in the wrong direction in trying to spot undue influence, failing to note Russia’s growing shadow in the region — from close ties to Iran, Turkey, and Egypt to increasing military presence in Syria and possibly Libya.

The background to the Gulf drama is straightforward: Predominately Shia Iran has always been a regional foe to Saudi Arabia. The Gulf Kingdom led a blockade along with the U.A.E., Bahrain, and Egypt against Qatar starting in June 2017, with Egypt’s role having far more to do with Qatar’s support of the Muslim Brotherhood party in Egypt than with its relationship with Iran, the closeness of which Saudi and U.A.E. listed as one of the many reasons for the blockade.

So far, the blockade has resulted in even closer ties between Qatar and Iran (the latter allowed the former to use its airspace) and has brought Turkey and Qatar closer, with President Recep Tayyip Erdogan sending additional troops to Qatar as a show of support.

The other big move made by Saudi and the U.A.E. has been to announce the formation of a new committee — so far including only the U.A.E. and Saudi Arabia — as a means of subverting the Gulf Cooperation Council (GCC), which includes Qatar as well as more neutral parties, such as Kuwait and Oman.

But while the U.A.E. and Saudi — with the support of President Donald Trump — point fingers and exclude parties from talks, the rest of the region, their allies included, are moving on.

Egypt has shown little interest in flexing its muscles against Iran — and certainly not Turkey — as it is in the midst of a major battle with self-proclaimed Islamic State fighters launching major attacks within its borders. President Abdel Fatah al-Sisi has been strengthening ties with Russian President Vladimir Putin: Egypt and Russia earlier this month signed an agreement for Russia to build nuclear facilities in the North African nation, and to possibly resume flights between the two nations.

Russia, Iran and Turkey have also cooperated in the fight against ISIS in Syria and are forging strong ties around natural gas pipelines and oil fields in the region.

Putin is even reportedly considering lifting the arms embargo against Libya’s General Khlifah Haftar, who is leading the eastern government against the U.N.-backed government in the capital in Egypt’s restive neighboring country.

Author: D. Parvaz

Microsoft’s take on Artificial intelligence: ‘Will be an enabler for humans to do more’ | NETWORKFIGHTS.COM

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Microsoft has divided artificial intelligence into four pillars: apps, services — … afford it. (Photo source: Microsoft)
Artificial Intelligence is one of the biggest … , we need to understand emotional intelligence and then democratise and bring …

Author: || World Economic Forum